Iván Buhajeruk, known to millions as Spreen, is an Argentine streamer and YouTuber who has become one of the most prominent Spanish-speaking creators. Born on 11 October 2000 in Santo Tomé, Santa Fe, he started uploading videos at age 12 and later built a massive following on Twitch before moving to Kick in 2024. His career is marked by record-breaking feats, a controversial football cameo and a growing business empire.
Early Life and Beginnings
Iván Raúl Buhajeruk Fernández grew up in Santo Tomé, a city in the province of Santa Fe, Argentina. From a young age he was passionate about video games and content creation. At around 12 years old, he began uploading videos to YouTube, initially focusing on exposing hackers in Minecraft. He continued making videos throughout his teenage years, honing his skills in editing and audience engagement.
After finishing high school, Buhajeruk enrolled in an Industrial Design program. He completed two years of study before the COVID-19 pandemic hit. During the quarantine, with ample time at home and years of experience in content creation, he decided to give streaming a full-time shot. He dropped out of university to focus on his online career, a decision that would soon pay off.
Rise to Fame
Spreen’s streaming career took off during the pandemic, when audiences were hungry for live entertainment. He initially streamed on Twitch, playing games like Minecraft and Among Us, and his charismatic personality and creative content helped him stand out. By 2023, he had become one of the most watched streamers in the world, even surpassing established figures like Ibai Llanos for a month. That same year, he was nominated for Content Creator of the Year at The Game Awards and won the Streamer Revelación award at the ESLAND Awards.
His success can be attributed to a combination of hard work, consistency and a bit of luck, as he himself acknowledges. He has often said that his early years making videos prepared him to seize the opportunity when streaming exploded.
Professional Setup and Team
Behind Spreen’s content is a professional team of around 20 people, including producers, editors, graphic designers and thumbnail designers. Depending on the project, he also works with programmers and developers. This structure allows him to produce high-quality streams and events, competing with traditional media.
His father plays a key role in managing investments and finances, providing advice and support. Spreen has emphasized the importance of family in his career, noting that his parents were initially skeptical but became supportive once they saw his success.
Move to Kick
In September 2024, Spreen announced his move from Twitch to Kick, a newer streaming platform. He cited better financial conditions, stating that a single stream on Kick could generate as much revenue as a month on Twitch. This shift was part of a broader trend of Spanish-speaking streamers migrating to Kick.
Football Controversy
In November 2024, Spreen made headlines by debuting as a professional footballer for Argentine club Deportivo Riestra. He started a match against Vélez Sarsfield but was substituted after less than a minute. The move was widely criticized as a publicity stunt, with figures like Juan Sebastián Verón and Lionel Scaloni calling it disrespectful to the sport. The Argentine Football Association (AFA) announced an ethics investigation into the incident.
Spreen later addressed the controversy, acknowledging that it was a promotional action and that some criticism was valid. He clarified that he did not take the place of a deserving player and that it was a one-time event.
Business Ventures: Giga Alfajores
In 2025, Spreen launched his own brand of alfajores, a popular Argentine confection, called Giga. The brand gained international attention when, on 6 September 2026, Spreen broke the Guinness World Record for the largest alfajor in Buenos Aires. The giant alfajor weighed 3,112 kilograms. This achievement showcased his entrepreneurial spirit and ability to leverage his fame into successful business ventures.
Personal Life
Spreen is known to be private about his personal life. He has not publicly confirmed any romantic relationships. He maintains a close relationship with his family, particularly his father, who helps manage his finances. In his interview with La Nación, he also spoke about the death of his friend Gaspi, which changed his perspective on life.
Net Worth
Spreen’s net worth is not publicly disclosed. Some websites, such as TheCityCeleb, estimate it at around USD 3.9 million, but these figures are unverified and should be treated as speculative. His income comes from streaming on Kick and YouTube, sponsorships, events, merchandise and his alfajor brand. The exact breakdown is not known.
Summary Table of Estimates
| Source | Published Amount | Date/Year | Caveat |
|---|---|---|---|
| TheCityCeleb | USD 3.9 million | 2025 | Unverified estimate; not an official disclosure. |
Frequently Asked Questions
What is Spreen’s real name?
His real name is Iván Raúl Buhajeruk Fernández.
How old is Spreen?
He was born on 11 October 2000, making him 26 years old as of 2026.
Where is Spreen from?
He is from Santo Tomé, Santa Fe, Argentina.
What platform does Spreen stream on?
He currently streams on Kick, after moving from Twitch in September 2024.
Did Spreen play professional football?
Yes, he made a brief appearance for Deportivo Riestra in November 2024, playing less than a minute.
What is Spreen’s net worth?
It is not publicly disclosed; estimates like USD 3.9 million are unverified.
What Guinness World Record did Spreen break?
He broke the record for the largest alfajor, weighing 3,112 kilograms, on 6 September 2026 in Buenos Aires.
Featured image: scanned by NobbiP / Wikimedia Commons (Public domain).
